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Our people, our experiences, our perspectives.
- Customer Experience
In the era of online banking, clients still value the personal relationship with their local branch. They appreciate knowledgeable staff, ask tellers and advisors for input on financial decisions, and overwhelmingly choose face-to-face meetings or phone calls when they have a question or concern.
- Customer Experience
In the era of online banking, clients still value the personal relationship with their local branch. They appreciate knowledgeable staff, ask tellers and advisors for input on financial decisions, and overwhelmingly choose face-to-face meetings or phone calls when they have a question or concern.
- Customer Experience
For a digital product, the first few words of a heading or link are critical for usability. What happens when these get translated from English to French?
- Editorial
The Treasury Board’s web standards specify that all government of Canada web properties need to be accessible, interoperable and usable.
- Customer Experience
Vigilant AI turned to DFFRNT to map out the user experience for its new AI-enhanced tool for data analysis and supply chain monitoring.
- Editorial
Don’t put touchscreen technology in the driver’s seat just because it’s trendy – Designers of autonomous and electric vehicles need to pay more attention to what works best for drivers.
- Ideas
Focusing on top tasks will give you a customer-centric website and direct management’s attention where it counts.
- Ideas
When a “top task” analysis revealed $200 million in lost revenue opportunities, user-centred design and task performance became strategic goals for this tech company